Chip Mosher at Boom! Studios writes to tell us:
Mark Waid and The Hero Initiative want comic fans to rise up and be a hero! If you live in California, Nevada, Illinois, and Indiana, sign up your Ralphs, Food4Less, Cala Foods, or Bell Markets rewards card with the Community Contributions program and the next time you shop using your rewards card you’ll be helping comic book creators in need of emergency medical aid, financial support, and other necessities. It’s never been easier to be a hero!
As part of the Community Contributions program, Ralphs, Food4Less, Cala Foods, and Bell Markets will make a donation to The Hero Initiative every time you shop with your rewards card. Not only are you saving money but you’re saving lives.
Here’s how you too can become a hero:
1) Log onto ralphs.com and sign into your rewards account.
2) After signing in, click on this link.
3) Fill out the information form including The Hero Initiative NPO# and corporate name: NPO#: 80680
Corporate Name: A Commitment To Our Roots.
4) Start shopping.
If you’ve already signed up but it’s been more than a year, sign up again! Every September first, Community Contributions are reset, which means if you’re not sure your purchasing power is helping The Hero Initiative, now’s the time to find out.
So tell your family, friends, comic shop acquaintances, Mark Waid is looking for heroes! Sign up those rewards cards and shop at your local Ralphs, Food4Less, Cala Foods, and/or Bell Markets to help The Hero Initiative and uphold a tradition of generosity towards comic creators in need of medical, financial, and moral support.
The Hero Initiative is the first-ever federally chartered not-for-profit corporation dedicated strictly to helping comic book creators in need. Hero creates a financial safety net for yesterdays’ creators who may need emergency medical aid, financial support for essentials of life, and an avenue back into paying work.